We don’t just sell beer, we sell a lifestyle: AB InBev India’s Vineet Sharma
With a premium portfolio that includes Budweiser, Corona, and Hoegaarden, Belgian beer giant AB InBev is sharpening its focus on India—a market that has now become the fourth-largest globally for Budweiser. Backed by sharp digital targeting, immersive music-led experiences, and an expanding flavour-first play under Hoegaarden, the company is chasing long-term growth in a tightly-regulated…