Skincare Company Sells Eggs At $3.37 A Dozen Amid US Egg Shortage

Picture this – you enter a skincare store and spot egg crates kept in a corner for sale. Finding it hard to believe? Well, a skincare brand, has taken up the extraordinary initiative to sell eggs at selected New York City stores. The decision comes after a surging bird flu outbreak in the US that has affected millions since January. With the supply curve taking a downturn, egg prices have skyrocketed in the country. The eggs for sale at The Ordinary outlets cost $3.37 a dozen and will be available to customers for a weekend. The Ordinary announced it on Instagram. In the clip, a cashier can be seen sitting at the counter making the bill of an egg carton. The voiceover in the background says, “If you are in New York, do not skip this video. Yup, that is actually a carton of eggs for sale at our stores. The cost of eggs right now is at a record high and there are shortages in the city.”

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The video also mentions that customers can purchase eggs at a reasonable price from the chosen stores as long as they are available. “12 ordinarily priced eggs, for NYC,” read the side note.